TAKE ADVANTAGE OF THE DIGITAL KIT AND DIGITALISE YOUR BUSINESS
Up to €12,000 to boost digital transformation
These are a set of non-refundable grants of up to €12,000 aimed at freelancers, micro-enterprises
and SMEs with a maximum of 49 employees in any sector that want to boost their digital
The Digital Kit is subsidised by the European Next Generation funds.
Digital solutions offered by eomarketing taking advantage of the digital kit
Domain name. You will be the owner of your domain
Hosting. Your website in a secure environment with sufficient capacity.
Design. The page will have a minimum of 3 sections. For example a home page, the services page and the page that tells the story of your company. Naturally it will also have specific sections for contact, blog and legal sections.
Responsive website. It will look good on any device. And super well on mobile.
Accessibility. Everyone should be able to access the site regardless of their condition. This translates into an AA level of accessibility of the WCAG-2.1 guidelines.
Self-manageable. We work with WordPress, the easiest and most valued platform for its
SEO. We will make a page optimised for search engines. We will think about keywords and establish the recommended technical and onpage protocols.
Basic Internet positioning. We will make sure you appear in the main directories.
Product catalogue. Definition of the product template and registration of the product catalogue.
Responsive design. The E-Commerce solution designed must be adapted to be functional on all
types of devices, especially mobile devices!
Accessibility. The design must meet level AA compliance criteria of the WCAG-2.1 Guidelines.
Basic positioning on the Internet. We will take care of the positioning of the basic information of
the business, contact and company profile on the main websites, business networks or
directories of companies and professionals.
Self-manageable. You will be autonomous when it comes to modifying content and adding
SEO. Search engine optimisation. Keyword analysis, competitor analysis, SEO On-Page of 2
pages or sections, indexing and ranking of content and quarterly monitoring reports.
Delivery methods. Configuration and integration of digital and physical shipping methods for the products marketed by the beneficiary in the online shop.
Payment methods. Configuration and integration of payment methods.
Social Media Plan. Definition and implementation of a social media strategy aligned with the mission and vision of the SME, which is relevant and connects with potential customers, and builds loyalty among existing users.
Social media monitoring. Periodic monitoring and control through reference metrics of the impact of the actions, to quantify the results and check if the objectives set in the strategy are being met.
Network optimisation/Social Media Audit. Analysis of the different social channels in order to optimise their performance.
Management of a social network. Management of the SME’s profile/user in at least one social network.
Publication of weekly posts. Publication of a minimum of 4-8 posts per month.
Basic positioning on the internet. The solution positions the basic business information, contact and company profile on the main sites, business networks or directories of companies and professionals.
Keyword analysis. Management, search and analysis of the keywords that help to index correctly in search engines and help the page to appear in users’ queries.
Analysis of the competition. Monthly analysis of the competition to report the position with respect to competitors in search engines.
On-Page SEO. Optimisation of the internal structure of the pages to improve the positioning of the SME in search engines as well as the indexation and hierarchy of the contents.
SEO Off-Page. Actions outside the website to improve organic positioning.
Monthly monitoring reports. Monthly report on the results of the actions implemented in order to be able to monitor them and adapt the strategy.
AID AMOUNTS ACCORDING TO CATEGORIES
|Months of service covered by the aid
|Aid for companies with between 10 and 49 employees. Maximum 12.000€
|Aid for companies with between 3 and 9 employees Maximum €6.000
|Aid for companies with between 0 and 2 employees Maximum 2.000€
|Social media management
|Advanced internet presence